The Blog as Newspaper

by admin on December 27, 2009

Hyperlocalblogger has an entry on how to turn your blog into a printable newspaper. The company is called zinepal.com and it looks like it caters to blogs that focus on small communities or areas - which makes sense. Suppose you have a blog or web site and your target audience is 2000 to 20000 people in a reasonably small geographic area. Print out 5 to 10K copies of your blog at your local printer, distribute in store shops and community centres and presto, instant credibility and more eyeballs.

From a printer's point of view, you have to like it a lot. You get a PDF file nicely formatted instead of some godforsaken Word file. If I was a printer catering to small local customers, I would link to this site. Nowadays, more content creators have blogs rather than copies of Indesign.

Oh, you want to see what this blog looks like as a PDF-formatted newspaper? Check out Prepress Pilgrim as a zine here.

{ 2 comments }

Michael Josefowicz January 1, 2010 at 11:49 am

Interesting as usual. Thanks. Just an FYI, I just tweeted:
A print global shld printernet ( http://ilnk.me/1138 ) publish PrePress Pilgrim Blog to use as mrketing collateral. http://ilnk.me/1256

FubarGuy January 4, 2010 at 11:03 am

That’s kinda cool, I followed a project that was called The Printed Blog last year. It rose to meteoric fame, and then promptly burned out just as quickly but it was a pretty innovative approach to delivering online content in formatted PDF form. I would actually DL the PDF Issues & run ’em on our Indigo 5000 and hand-bind them to read at home.

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